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To be fair, some of the beancounters' mentality came from very real learning experiences about the stupidity of the American consumer--Betamax, for example, was an inarguably superior product to VHS, and they went bankrupt because Americans chose to buy cheaper shit without regard to quality. If your choice is maintain quality and go bankrupt now, or slowly deteriorate quality and go bankrupt in 40 years, most businessmen will choose the latter, even if what they're really doing is crossing their fingers that quality will come back in vogue among consumers sometime before the 40-year mark.
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