Kix was probably booked because, like Yes, they were also on Atlantic, and they were popular in central PA and I think, Baltimore. Back in the day it was possible for an act to be regional, because radio wasn't all networked to hell and back. Kix got an unearned cult following and would sell 100,000 albums every year for a decade.
And I heard, no lie, that Kix lead singer is now a billboard painter.
At the time, Central PA had a mini-scene of hair metal with band names all with misspellings. One band actually made it out to the rest of the country: Poison. (I'm so very sorry. I tried to change things but my efforts were meaningless.)
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