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Old 11-01-2006, 08:48 AM   #13
glatt
 
Join Date: Jul 2003
Location: Arlington, VA
Posts: 27,717
BS.

Typically, you pay more to air an advertisement the larger an audience is. Superbowl, anyone? So if Air America has a smaller audience, the cost would be lower for the corporations.

Corporations don't care so much about the size of the audience as long as the cost reflects that smaller size. What is happening here is that the corporations don't want to be associated with Air America. They fear that any association with Air America will hurt them more than help them. Look at all the conservatives out there who talked about not buying Heinze ketchup back when Kerry was running for president. It's the same thing. Conservatives can be a very tough crowd.
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