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Rich.
When the lefty NY Times publishes conservative voices for its opinions columns, it tries hard to get the most solid thinkers it can. David Brooks, and now, Ross Douthat. That's credibility. Putting Pat Buchanan on as your token conservative means you're actually harder left, and less credible. You've chosen a voice that is A) not well representative of conservativism, B) often deeply anti-Semitic/racist and C) easily dismissed.
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