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How many of those 2000 people paid $100 to hear the Boston concert? The concert tickets are sought out by those who enjoy that sort of thing. Those people form a very small percent of the population. What are the chances that any of them passed by in that 45 minutes? Just because some people value that stuff very higly doesn't mean it's worth that to everyone.
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The most difficult thing is the decision to act, the rest is merely tenacity Amelia Earhart
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